Build your brand.

Business Mapping + Branding for Mental Health Professionals


You’ve had success as a private practice owner, but you’re wondering if there’s more--if life could include more balance, joy, and passion. You get excited when you get new clients, but the excitement fizzles. Rather than lifting you up, your practice is leaving you wondering if you've settled.

You’re ready for work that lets you have more freedom. A business that’s designed with boundaries and systems that make it sustainable. You are no longer willing to sacrifice your evenings and weekends, your priorities, or your creativity in order to grow your business (and income!). You are ready to start fresh with a business that is tailored to who you are.


Embrace your brand and create an innovative, outside-the-box business that's perfect for you!



I will help you build a platform that will showcase your expertise and grow with you.

Understand how to grow your income, without increasing client time.

Tailor your work to suit your strengths and interests.

Find the freedom you've been missing!

Ili Rivera Walter, PhD, LMFT

Ili Rivera Walter, PhD, LMFT

Hi! I'm Ili. 

A few years ago, I had a busy private practice, and all was well. Then, in 2014, I became a mom. This new role completely changed how I wanted to work. It sparked in me a desire to learn how to increase my income, while creating more freedom, so that I could spend more time with my family. I turned to podcasts and experts to find what I didn't know--what I wasn't taught in grad school: Traditional private practice is only one path to business and income growth. There are many ways to create an amazing income (with or without private practice).

In 2016, I took my clients online, and I began scaling my business. Today, I generate income through a variety of income streams--all of which I love! On my path, I also built one of the largest online platforms in my industry.

If I can do it, so can you! I will teach you a step-by-step process for creating a business that increases your income and impact, while enhancing your wellbeing, and I'll support you every step of the way! 


Dr. Ili Rivera Walter | Career Branding + Business Mapping for Mental Health Professionals


Through business mapping + branding

I will walk you through: 

  • identifying what has worked and not worked in your business

  • your goals for your career and your life

  • your values, mission, and vision

  • what to keep in your business, and what to leave behind

  • discovering your personal or business brand

This is the foundation for us to:

  • design a business with multiple income streams

  • implement strategies for building your audience and converting followers into clients

  • develop clear + compelling language for your brand, expertise, and services

Coaching Testimonial | Jennie Villa

“Ili had the answers. Her responsiveness was key, and her confidence that I could make significant change in my practice without significant sacrifice or risk. Hell yes, [I would recommend coaching with Ili]! Ili will guide you through exactly what you need to know to make your business exciting, fulfilling, and rewarding again.” —Wendy O’Connor, Psy.D.

As a result of working with me, you will:

Have a map for scaling your new-and-improved business, one step at a time.

Take action, and see results!

Feel passionate and excited, because you are doing work you love (without the burnout).

Communicate your brand message with confidence and clarity in any setting.

Gain time to spend with family, reading a book, traveling, or anything you want!





I tailor your program to your specific goals. All programs include an initial phone consultation, three live coaching hours per month, and unlimited support as you implement action steps and see results.


We will meet via Zoom video conferencing or phone (your choice!). We'll also use an online forum for ongoing chats and to track your progress. 

90-day program. $2550.

Submit an inquiry.

For hourly rates, or a project proposal, reach out.



Coaching Testimonial | Amy Lassater

"I’m so grateful for the timing of our conversation, because I had such an ah-ha moment . . . in regards to my coaching [services]. So thank you! "  --Amy Lassater, LPC

"[Before coaching] I was spinning my wheels and stuck. Ili helped me 'clarify the confusion' . . . and gave me concrete steps to get back to the work I love. Ili held me accountable to complete goals so I gained traction to make progress. To use solution-focused language, I was at a 9 in confusion with ten as the top score and now am at zero. Ili is well worth the investment. --Carey Jeffrey, MFT

Coaching Testimonial | Carey Jeffrey

"What I am is good enough if I would only be it openly."

- Carl Rogers